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Awesome Sites · Practical SEO training

Best and Most Effective SEO Training Course in Singapore

Learn Professional SEO Skills Over 6 Months

Go beyond a few days of information. Learn how to get websites discovered on Google and AI-powered search platforms, with time to practise, ask questions and truly understand.

  • Six-month structured programme
  • Practical lessons and homework
  • Dedicated assignment Q&A
  • No backlink dependency
  • AI-era SEO, AEO and GEO
  • Experienced SEO coach

Join our free trial class to understand the programme, experience our approach and decide with confidence.

Your next chapter starts with a search
Your website. Built with purpose.
Be found by the people looking for you.

Relevant content. Clear structure. A practical SEO strategy you can easily understand and apply.

Search intentWebsite qualityAI-ready content
Build your understanding One step at a time ↗
Learn it. Apply it. Make it click.Real understanding takes more than a few days.
6 monthsA structured learning journey
1–2 sessionsEach month, with time to apply
10,000+Students across Awesome Sites courses
Since 2017Helping people build digital skills
A different way to learn

Learn. Practise. Ask.
Then move forward.

A few intensive days can introduce a lot of information. The harder part often begins afterwards: applying it to a real website.

Our SEO programme spans six months, with one or two sessions each month. Every lesson ends with practical homework. The next begins by addressing questions and difficulties from that assignment, before moving on to a new topic.

  1. 01

    Learn

    Understand a new SEO concept each month and why it matters.

  2. 02

    Practise

    Put the lesson into practice through homework.

  3. 03

    Discover

    Notice the difficulties and gaps that only doing reveals.

  4. 04

    Ask

    Bring your assignment questions to the next session.

  5. 05

    Clarify

    Get your questions addressed before progressing.

  6. 06

    Advance

    Build on what you understand and repeat the cycle.

“You often don’t know what you don’t know until you actually try.”

That is why our focus is not simply on delivering lessons. It is on giving you opportunities to apply, question and deepen your understanding.

See what our students have achieved

Real websites. Different industries.
SEO put into practice.

From a keto bakery to specialised professional services, these student-built websites showcase how our SEO methods work across diverse industries, specialised niches and competitive search terms. Here is a selection of twelve student websites, all ranking on Page 1 of Google, with links to the websites and their featured search terms. The selection also includes a Chinese-language website and one ranking for search terms in Thailand, demonstrating our methods across different languages and geographical markets.

Showing all 12 student websites.

Three diners sharing a hotpot meal, illustrating the halal hotpot business category.

Haha Hotpot

Halal hotpot restaurant and food delivery

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keywords

Ranks for both restaurant and delivery-related searches, reaching customers looking for halal hotpot whether dining out or ordering in.

Visit website
Expectant parents speaking with a consultant, illustrating baby planning and pregnancy support.

Baby Planner SG

Baby planning, pregnancy and postpartum support

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keyword

Also featured for pregnancy and maternity-related searches.

Visit website
A designer reviewing a website with a client on a laptop.

Dream Fox Design

Web design and e-commerce development

Fresh domain Hosting: External hosting provider
Featured ranking keyword

Successfully ranked for a competitive commercial search term using a fresh domain and an external hosting provider, demonstrating that our SEO methodology works without requiring an aged domain or tying you to Awesome Sites hosting.

Visit website
Pearls and pearl jewellery being presented to a customer.

Pearl Jewellery Singapore

Pearl dealer and jewellery supplier

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keyword

Also ranks for Pearl Stringing Singapore, capturing search traffic for both pearl suppliers and specialised pearl jewellery services.

Visit website
A photographer taking a portrait of a couple in a studio setting.

Bespoke Photography Singapore

Professional photography and videography

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keyword

Also ranks for Pet Photography Singapore, extending its search visibility beyond general professional photography searches into specialised pet photography searches.

Visit website
A tutor helping a student study historical material and maps.

Herzen

History tuition and education

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keyword

Built by our student Jed the site also ranks for H1 History Tuition Singapore and H2 History Tuition Singapore, covering additional search terms across different JC History levels.

Visit website
A practitioner and client in a calm consultation setting, illustrating hypnotherapy services.

Chit Chat Hypnotherapy

Hypnotherapy services

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Chinese-language ranking keyword

Demonstrates that our SEO success isn’t limited to English. This website ranks for Chinese-language searches, reaching an entirely different search audience.

Visit website
A physiotherapist supporting a child during a balance activity, with a parent nearby.

KidsPhysio

Paediatric physiotherapy

Existing domain Hosting: External hosting provider
Featured ranking keyword

An existing website that was not ranking before the owner attended our training. Now ranking for Kids Physio Singapore in a competitive healthcare niche alongside established healthcare providers.

Visit website
A funeral services adviser speaking with a client in a quiet consultation setting.

Asia One International Repatriation

International funeral and repatriation services

Existing domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keywords

Also ranks for Repatriation Services Bangkok and Repatriation Services Thailand, demonstrating that our SEO methodology can achieve commercial keyword rankings beyond Singapore, extending into multiple international markets. This site only started ranking after Mac Loh, who built it, attended our SEO course and applied what he learned.

Visit website
An expectant mother holding a TENS device with her partner beside her, illustrating maternity TENS products.

Elle TENS Singapore

Maternity TENS machines

Fresh domain Hosted by Awesome Sites Pte. Ltd.
Featured ranking keywords

Top-ranking site for Maternity TENS Machine Singapore, demonstrating strong search visibility for a specialised maternity product. Notably, two of the top three websites ranking for this search term belong to our students, including Baby Planner SG, demonstrating the effectiveness of our SEO methodology in helping multiple students achieve prominent rankings within the same niche.

Visit website

A selection, not an exhaustive list. WhatsApp us if you’d like to see more examples. Google search links open live results, which may vary depending on time, location and personalisation. Past SEO achievements do not guarantee future rankings.

Your hosting, your choice. Ten of these twelve websites are hosted by Awesome Sites Pte. Ltd. Dream Fox Design and KidsPhysio use external hosting providers. Purchasing our hosting is not a course requirement.

Images are AI-generated illustrations of the featured business categories; they are not actual website screenshots.

Want to look beyond these twelve websites?

WhatsApp us for more student examples and details of their SEO achievements.

Show me more examples ↗
The practical curriculum

From SEO fundamentals
to AI-era search.

A connected learning journey through planning, building, optimising and monitoring websites. Understand not just what to do, but why you are doing it.

Learning journeySix months
Learning stylePractical application
Between sessionsHomework + practice

AEO = Answer Engine Optimisation.
GEO = Generative Engine Optimisation.

Explore the nine modules
01

Understanding SEO and how search engines work

  • How search engines discover, crawl and index websites.
  • How Google evaluates and ranks web pages.
  • Organic search versus paid advertising.
  • Understanding search engine results pages.
  • Important SEO concepts and terminology.

Build a clear foundation before you start optimising.

02

Keyword research and search intent

  • Finding relevant keywords for a business.
  • Understanding search volume and competition.
  • Identifying commercial and informational search intent.
  • Finding opportunities in niche markets.
  • Building a keyword strategy for a website.

Connect what your business offers with what people search for.

03

Website structure and SEO-friendly design

  • Planning a website around target keywords.
  • Website hierarchy and navigation.
  • Page structure and internal linking.
  • Creating effective landing pages.
  • Building SEO considerations into a website from the beginning.

Give every page a clear purpose within a well-planned structure that helps visitors find what they need.

04

On-page SEO and content optimisation

  • Title tags and meta descriptions.
  • Heading structures and URL structures.
  • Image optimisation and internal links.
  • Content relevance and topical coverage.
  • Optimising individual pages for target searches.

Make individual pages clearer, more relevant and better organised.

05

Content strategy and AI-assisted content development

  • Researching topics and understanding search intent.
  • Developing comprehensive content outlines.
  • Planning headings, sections and key information.
  • Using AI to assist with expanding and developing content.
  • Maintaining meaning, context and content quality.
  • Reviewing and refining AI-assisted content.
  • Developing useful content rather than producing articles in bulk.

Guide AI with a strategy instead of leaving the strategy to AI.

06

Technical SEO

  • Website crawlability and indexability.
  • XML sitemaps and robots directives.
  • Mobile-friendliness and responsive design.
  • Page performance and Core Web Vitals.
  • Structured data and schema markup.
  • Identifying and resolving common technical SEO issues.

Recognise technical obstacles that can hold a website back.

07

Ranking strategies without depending on backlinks

  • Understanding the role of backlinks.
  • Building website quality and relevance.
  • Content depth and topical coverage.
  • Website architecture and internal linking.
  • Strengthening on-page SEO.
  • Identifying opportunities without relying on backlink campaigns.

Focus on the website foundations you can understand and improve.

08

SEO in the AI era: AEO, GEO and AI-powered search

  • How SEO is evolving with the emergence of AI-powered search.
  • Understanding how Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) extend traditional SEO.
  • How Google AI Overviews work.
  • How ChatGPT and Gemini discover and reference information.
  • Structuring content for better understanding by AI systems.
  • Improving the chances of being referenced in AI-generated answers.

Adapt your SEO strategy to emerging search experiences across traditional and AI-powered platforms.

09

SEO monitoring, analysis and improvement

  • Monitoring keyword rankings.
  • Understanding Google Search Console.
  • Analysing organic search performance.
  • Identifying pages that need improvement.
  • Tracking progress and refining strategies based on results.

Turn performance data into your next practical improvement.

Strategy comes before AI

Plan strategically.
Create intelligently.

Asking AI to write an article is not the same as having an SEO strategy. Learn what to create, why it matters and how to guide AI without losing your message.

Research & understand

Identify target keywords, understand search intent and establish what information your audience needs.

Plan & structure

Create a comprehensive outline with clear headings, key topics and a clear direction.

Create with AI assistance

Use AI to develop and expand your content while preserving meaning, relevance and direction.

Review & optimise

Check quality, refine the structure and apply relevant SEO considerations before publishing.

Anyone can create content with AI. It’s our strategy that sets our content apart and gives it purpose.

Why learn with Awesome Sites?

Practical teaching.
Experience behind it.

Founded in 2017, Awesome Sites brings together experience in website development, SEO, digital marketing and AI-assisted content creation. Our focus is practical application, not simply learning the terminology.

10,000+Students trained across Awesome Sites courses since 2017
1,000+Five-star Facebook reviews across all our courses

Brand-wide figures, not the enrolment or review count for this six-month SEO programme.

Andrew Koh

Your SEO & digital marketing coach

Andrew combines practical digital marketing teaching with more than 18 years of senior corporate leadership experience. His approach connects website visibility with the broader needs of a business.

  • Former Senior Vice President and Chief Agency Officer, HSBC Insurance Singapore.
  • Former Regional Director of Agencies, AIA Singapore.
  • Experience across SEO, web design, digital marketing and AI-assisted content creation.
Meet your SEO coach and explore his background ↗
Built for people who want to apply it

Who can benefit
from learning SEO?

  • Business owners who want to attract organic traffic.
  • Entrepreneurs building an online presence.
  • Marketing professionals developing SEO skills.
  • Freelancers and aspiring digital marketers.
  • Web designers building SEO-friendly websites.
  • Anyone looking to improve visibility on Google and AI-powered search.
Inside the learning experienceLive trial class
A practical SEO conversation From a search to a structured page.
01What is the searcher looking for?
02What does this page need to explain?
03How should the content be organised?
04What can we improve before publishing?
Concepts → Demonstrations → QuestionsSee how it all clicks.
See the teaching before you commit

Don’t just read about it.
Experience a class.

Join our Live SEO Class Experience via Zoom to see how we explain concepts, demonstrate techniques and approach real website decisions. A genuine learning experience, not simply a sales presentation.

  • Experience the teaching approach first-hand.
  • See practical SEO demonstrations.
  • Observe our content planning and website optimisation approach.
  • Ask questions and understand what the course covers.
WhatsApp us to experience a live SEO class
Student experiences

Hear from the people
who have learnt with us.

Since 2017, Awesome Sites has helped students develop practical digital skills through structured training and hands-on learning. Hear what students have shared about their experiences with us.

★★★★★

More than 1,000 five-star
Facebook reviews

Behind every review is a student who has experienced our teaching, gained new knowledge and learnt practical skills they can apply.

Read Awesome Sites student reviews ↗
Want to Experience Our Teaching Approach for Yourself?

We invite you to join a free trial class via Zoom. You’ll get to experience our teaching methods, see a live demonstration of the actual steps we use to rank websites, and ask questions to determine whether our SEO class and approach are right for your business.

Join Our Free Trial Class ↗
A clear picture before you join

Your six-month
learning journey.

Learn a topic, apply it through homework and return with questions. Each subsequent session begins by addressing difficulties from the previous assignment before progressing.

Duration
Six months
Frequency
One or two learning sessions per month
Practical work
Homework and application after every lesson
Assignment Q&A
Questions addressed at the next learning session
Learning format
Live via zoom
Class schedule
One new intake every six months. Simply WhatsApp us for the upcoming intake and session dates
Course fees
$5,000 (Interest free installments available)
A few things you might be wondering

Good questions.
Clear answers.

Not sure whether this SEO course is right for you? Start here, or tell us about your website and what you want to learn.

Ask us a question on WhatsApp ↗
How long is the SEO course?

The programme runs over six months. It combines learning sessions with practical homework so you have time to apply concepts and identify questions between lessons.

Why does the programme span six months?

Understanding a technique in a lesson is different from applying it independently. The six-month structure gives you opportunities to practise, encounter difficulties and clarify your understanding before progressing.

How frequently are lessons conducted?

Lessons are generally conducted once or twice a month, depending on the topic covered that month. Simpler topics are covered in one day, while more comprehensive topics may require two consecutive days to allow sufficient time for in-depth learning, questions and answers, and discussion.

Do I receive practical assignments?

Yes. Every lesson concludes with practical homework that helps you apply what you have learnt. Completing the assignments is an important part of the learning approach.

Can I ask questions about my homework?

Yes. The next session begins by addressing questions and difficulties from the previous assignment. This gives you dedicated time to clarify your understanding before the class moves to the next topic.

Do I need prior SEO knowledge?

No prior SEO knowledge is required. Our six-month programme is designed to take you from beginner to advanced levels, progressively building your knowledge and practical skills. If you have learnt SEO elsewhere, we encourage you to come with an open mind. Conventional SEO practices often emphasise backlinks and strategic keyword placement. Our approach is different. We focus on understanding search intent and creating content that matches the searcher’s needs and context, rather than simply placing keywords strategically and then driving backlinks to push rankings. You may need to revisit some of what you have previously learnt and approach SEO from a fresh perspective.

Do I need to know how to build a website?

No prior website-building knowledge is required. We use an AI website builder that makes creating a website as simple as providing prompts. You will learn how to do this in class under our Website Structure and SEO-Friendly Design module. The focus is on creating user-friendly, SEO-friendly websites where visitors can easily find the information they need through well-planned navigation, logical page structure and strategically placed internal links. You do not need to learn traditional website development beforehand.

Do I need to purchase hosting from Awesome Sites?

No. You may use your preferred hosting provider. Ten of the twelve websites featured on this page are hosted by Awesome Sites Pte. Ltd., while Dream Fox Design and KidsPhysio use external hosting providers. Our hosting is not a requirement of the SEO course.

Can websites rank without backlinks?

Yes. A website can achieve strong Google rankings without making backlink acquisition its primary strategy. Our teaching emphasises search intent, content quality, website structure, internal linking and on-page optimisation. Backlinks can still play a role, but the success of our students’ websites featured on this page demonstrates that our strategy works. We teach students to focus on their job: building high-quality websites that meet Google’s quality expectations, and let Google focus on its job: recognising and rewarding websites that deserve to rank.

Does the course cover AI SEO, AEO and GEO?

Yes. AEO (Answer Engine Optimisation) and GEO (Generative Engine Optimisation) are extensions of SEO, not entirely separate disciplines. The fundamentals of understanding search intent, creating quality content and building well-structured websites remain important, even as search evolves. Our curriculum covers SEO in the AI era, including how search engines and AI platforms such as Google AI Overviews, Google AI Mode, ChatGPT and Gemini discover, interpret and reference content. You will learn how to structure useful content to improve your visibility across both traditional search engines and AI-powered platforms.

Will I learn how to use AI for SEO content?

Yes. You will learn a strategy-first process: research keywords and intent, plan an outline, use AI to assist with development, then review and optimise. The emphasis is useful, relevant content that preserves your intended meaning, not simply producing more articles.

Can I see an actual SEO class before joining?

Yes. WhatsApp us to enquire about attending a Live SEO Class Experience via Zoom. You can experience our actual teaching approach, observe practical demonstrations and ask questions to understand how our six-month programme works.

Who conducts the SEO training?

The training is conducted by Andrew Koh, the SEO and digital marketing coach behind Awesome Sites. He combines practical digital experience with more than 18 years of senior corporate leadership experience. You can read more on his trainer profile.

Your next step starts here

Don’t just learn SEO.
Learn how to apply it.

Build your understanding through six months of structured learning, practical assignments and opportunities to clarify your questions. Start with a conversation, or experience an actual class before deciding.

Practical learning. Informed decisions.

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